Real results, real companies

See how teams across industries use Public Data Maps to streamline operations, find new customers, and make better decisions with geographic data.

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HygiènePlus

Hygiene product supply and restocking for businesses

Hygiene & Facility Services

The challenge

HygiènePlus supplies hygiene products — soap dispensers, sanitizers, paper towels — to thousands of businesses across France. Their field teams needed a way to track which customers were due for restocking or equipment maintenance, and to plan efficient routes across dense urban areas.

The solution

Using Public Data Maps, HygiènePlus imported their customer database and overlaid it on the map alongside SIRENE data. Field managers can now draw an area around a delivery zone and instantly see which of their clients are inside, cross-referenced with up-to-date establishment data. They set up saved searches for each route, making weekly planning a 10-minute task instead of an hour-long spreadsheet exercise.

Route planning time cut by 80%

Identified 340+ nearby prospects from SIRENE data for upselling

Equipment maintenance visits now proactively scheduled

Field teams cover 25% more clients per day

“We used to plan routes in Excel. Now our managers draw a zone on the map, see all their clients, and spot businesses next door that could become customers.”
Logistics Director, HygiènePlus

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HôtelConnect

Booking software sales to independent hotels

Hospitality Sales & Outreach

The challenge

HôtelConnect sells booking management software to independent hotels across France. Their sales team does door-to-door outreach but struggled to identify and locate independent hotels efficiently — they were wasting hours driving to chains or closed establishments.

The solution

With Public Data Maps, the sales team filters the SIRENE dataset by NAF code 5510Z (hotels and similar accommodation) and draws areas around target cities or touristic regions. They export qualified prospect lists with addresses and legal status, filtering out chains by workforce range. Each rep saves their territory as a recurring search.

Built a prospect list of 12,000+ independent hotels nationwide

Outreach conversion rate improved by 35%

Eliminated visits to closed or misidentified establishments

Territory mapping reduced to minutes instead of days

“Before, we’d knock on doors and find out half the places were chain-owned or shut down. Now we show up knowing exactly who we’re visiting.”
Head of Sales, HôtelConnect

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UrbanEdge Développement

Commercial and mixed-use real estate development

Real Estate Development

The challenge

UrbanEdge develops mixed-use commercial and residential projects across French mid-sized cities. Before committing to a site, they need to assess the economic vitality of the surrounding area — how many active businesses are nearby, what industries are present, and whether the area is growing or declining.

The solution

UrbanEdge uses Public Data Maps to draw polygons around potential development sites and analyze business density, diversity, and age. They cross-reference establishment creation dates to spot emerging neighborhoods, and compare NAF code distributions across candidate areas. The AI overview feature gives instant context on key anchor businesses nearby.

Site evaluation time reduced from 2 weeks to 2 days

Discovered 3 high-potential emerging neighborhoods competitors missed

Business density analysis now a standard part of investment memos

Portfolio performance improved by selecting sites with stronger local economies

“Business density is one of the strongest signals for a successful mixed-use development. This tool gives us that data in minutes.”
Director of Acquisitions, UrbanEdge Développement

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MarketScope Analytics

Strategy consulting for retail and franchise brands

Market Research & Consulting

The challenge

MarketScope advises retail chains and franchise networks on expansion strategy. They need to map competitor density, identify whitespace opportunities, and build detailed market reports with geographic data — a process that previously required purchasing expensive datasets and manual GIS work.

The solution

Public Data Maps replaced MarketScope’s manual GIS workflow entirely. Analysts draw study areas, filter by NAF codes matching their client’s industry and competitors, and export the results directly into their reporting tools. The Enterprise plan’s 5M result limit means they can analyze entire regions in a single query, and the team workspace keeps all analysts on the same page.

Replaced €15,000/year in third-party data subscriptions

Market studies delivered 60% faster

Whitespace analysis now covers entire départements, not just sample areas

Client satisfaction scores increased thanks to richer geographic insights

“We were paying five figures a year for commercial geodata that was less fresh than what we get from SIRENE through this tool.”
Managing Partner, MarketScope Analytics

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Agence Île-de-France Économie

Regional economic development agency

Public Sector & Economic Development

The challenge

The agency monitors economic vitality across the Île-de-France region. They needed to track business creation and closure trends by district, identify underserved zones, and allocate subsidies and infrastructure investment based on real data instead of anecdotal reports.

The solution

Analysts draw polygons around communes or quartiers and pull establishment data filtered by creation date, NAF code, and workforce. By comparing snapshots over time, they identify areas with accelerating business creation — or neighborhoods losing employers. Reports are exported as CSV or Excel and fed directly into their policy dashboards.

Mapped 45,000+ new establishments in priority zones in one quarter

Subsidy allocation now backed by spatial business data

Identified 12 emerging micro-clusters for targeted incubator programs

Reporting cycle reduced from monthly to weekly

“For the first time, we can show elected officials exactly where businesses are opening and closing, district by district.”
Head of Economic Intelligence, Agence IDF Économie

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EventPro France

Corporate event planning and catering

Event & Catering Services

The challenge

EventPro organizes corporate events, team-building activities, and conference catering across France. Their sales team needed to efficiently identify companies with 50+ employees in a target area — the sweet spot for corporate events — instead of cold-calling from outdated directories.

The solution

EventPro uses Public Data Maps to draw areas around convention centers, business parks, and urban hubs. They filter by workforce range (50+ employees) and NAF codes for office-based industries, then export prospect lists for their outbound sales campaigns. Saved searches per city let them refresh leads every month.

Prospect pipeline grew by 2,400 qualified leads in 3 months

Event bookings from outbound outreach up 45%

Average deal size increased — targeting larger companies

Sales reps spend 70% less time on lead research

“We point at a business district on the map and within seconds we have a list of every company with 50+ staff. It transformed our prospecting.”
Commercial Director, EventPro France

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VertAnalyse

Environmental impact assessment and compliance

Environmental Consulting

The challenge

VertAnalyse conducts environmental impact assessments for industrial projects. Before each study, they need to map all ICPE-classified establishments (installations with environmental oversight) within a defined radius — a mandatory step that used to involve weeks of manual registry lookups.

The solution

Consultants draw a study perimeter on Public Data Maps and filter by NAF codes corresponding to industrial activities (manufacturing, waste treatment, chemicals). They cross-reference results with workforce data to estimate operational scale. The exportable list feeds directly into their environmental impact reports.

ICPE mapping phase reduced from 3 weeks to 2 days

Compliance documentation generated 5× faster

Discovered unreported industrial neighbors in 8% of study zones

Clients get more thorough impact assessments at lower cost

“Regulators expect a complete picture of every industrial neighbor. This tool lets us deliver that in a fraction of the time.”
Senior Environmental Consultant, VertAnalyse

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ConnectiFibre

B2B fiber optic and 5G network deployment

Telecom Infrastructure

The challenge

ConnectiFibre deploys fiber optic and 5G infrastructure for business customers. They need to prioritize deployment zones based on business density — areas with the most commercial demand warrant investment first. Manual census and survey-based planning was too slow and outdated.

The solution

Network planners draw candidate deployment zones on the map and analyze the number, size, and type of businesses in each. They compare zones side by side using exported data, weighting by workforce range and industry type. Enterprise workspaces let regional teams collaborate on a shared national rollout plan.

Infrastructure ROI improved by 30% through data-driven zone prioritization

Deployment planning cycle cut from 6 months to 6 weeks

Identified 200+ underserved industrial zones with high business density

Sales team pre-qualifies leads before network construction begins

“Laying fiber is expensive. Knowing exactly how many businesses will use it before we dig is worth every cent of this subscription.”
VP of Network Strategy, ConnectiFibre

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